Blogger's Revenge!
Her blog is thebloggess.com and when a well known PR firm targeted her in an unsolicited and mistakenly directed campaign she responded politely but with a sharp (witty) barb.
At the PR company the VP in question forwarded the reply in-house to a colleague, having written "what a Bitch" on the email. But OH DEAR he mistakenly hit the REPLY ALL button sending the email, and his bitch comment back to The Bloggess. The insult was compounded with a non-apology belittling The Bloggess as 'lucky to receive their promotions" ...
The PR company had compounded its arrogance with ignorance. With a little research they could have discovered that The Bloggess has over 160,000 followers on Twitter alone and that her blog is extremely popular.
Her revenge was to make the whole incident public, completely humiliating the PR firm. And quite right too!
A real victory for the new digital order.
Andrew John Gallacher
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